The Babysitter

Big Chief, Big Daddy, Big Babysitter to the World If “winning hearts and minds” is at the top of your global campaign agenda for strategic communication, then you need to insert yourself into some of the most intimate, domestic, and familial places of restive, hungry, and increasingly angry populations. Getting all domestic is what the […]

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Whose Hearts and Minds?

Notes from: Big strategy founders on corruption and tribalism Hearts, minds and the same old warlords Go up close to what’s happening in Afghanistan – for example, in the city of Kandahar – and you find crime, corruption, tribal conflict and ordinary people powerless to resist the armed might of the militias. No happy ending […]

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